Strippy Reinvents Nasal Strips with Bold, Stylish Appeal

By Robert White, Editor-In-Chief

Shota Shermadini is redefining the world of wellness with Strippy, a bold and creative take on nasal strips that combines functionality with fashion. Launching with three vibrant designs—Moo-UFO, Superstar, and I Love You Too—Strippy transforms what was once a mundane health product into a statement accessory that resonates with Gen Z’s love for individuality and style.

The idea for Strippy was born from Shermadini’s personal struggle with allergies and breathing issues. “I was amazed by how nasal strips worked without drugs,” he shares. “But I realized the market was ignoring younger audiences. Everything about nasal strips felt old-fashioned and uninspiring.” Drawing on his background in marketing and design, Shermadini saw an opportunity to flip the script. “I wanted to create something fun and unique—something that people would want to wear, not just need to wear.”

Strippy’s debut collection does just that. With vibrant colors and playful patterns, the brand’s nasal strips are as much a tool for self-expression as they are a solution for better breathing. But the innovation doesn’t stop with the aesthetics. Strippy’s strips are crafted with premium materials to ensure maximum comfort and effectiveness, designed to stay in place through workouts, sleep, and daily activities. “It’s not just about how they look,” Shermadini explains. “We’ve improved the product itself, making it stronger, more durable, and better at what it’s supposed to do.”

Strippy’s fresh take on nasal strips also addresses health concerns, such as nasal spray addiction—a growing problem Shermadini himself has faced. “These strips can help people break free from relying on chemical sprays,” he says. “It’s a healthier, drug-free solution that makes breathing easier.”

The brand’s launch strategy is as modern as its designs. By leveraging social media and partnering with influencers, Strippy is creating a buzz that appeals to digitally savvy consumers. “We wanted to connect with subcultures and online communities in an authentic way,” Shermadini notes. “It’s about building a brand that feels like a friend, not a corporation.”

Available exclusively at getstrippy.com, Strippy’s limited-edition drops are designed to foster excitement and exclusivity, tapping into Gen Z’s love for hype and individuality. Early adopters are encouraged to join the waitlist for exclusive access to upcoming designs and giveaways.

Strippy isn’t just a product; it’s a movement to make wellness exciting and accessible for a new generation. With its bold designs and practical benefits, Strippy is proving that even the most functional items can have flair.

As Shermadini puts it, “Why should wellness be boring? Strippy is about better breathing—with style.”