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"Titties For Pitties" Is A Heartfelt Campaign for Pups in Need

In the wake of the COVID-induced "pandemic pet" phenomenon, the HIT (Honesty, Integrity, Trust) Living Foundation stands as a beacon of hope amid the disheartening return of pets to shelters. As living expenses skyrocket, LA's animal shelters find themselves bursting at the seams. Enter HIT Living Foundation, a local LA pet rescue charity founded in 2018 by two compassionate women on a mission to ensure every furry friend finds a forever home. Their latest venture, the "TITTIES FOR PITTIES" 2024 Calendar, not only tackles the urgent shelter crisis but also raises awareness for underdog puppies and supports breast cancer survivors through the AiRS Foundation.



Q: What inspired you to establish HIT Living Foundation?

Heather Crowe: Honestly, with Integrity and trust, HIT Living is a lifestyle choice. It all started during a vacation in the Bahamas, where I helped rehome a neighbor's dog. Over time, the focus shifted to LA's high-kill shelters, where dogs faced dire consequences for minor behaviors. Now, with a dedicated team, we've been rescuing dogs, particularly focusing on medical cases and pregnant mothers.


Q: Can you elaborate on the connection and shed light on the work that AiRS Foundation does?

Heather Crowe: We're raising funds for the AiRS Foundation, an organization providing grants for breast cancer survivors who need reconstructive surgery. Inspired by my own mom's journey as a stage 3 breast cancer survivor, we collaborated on a photoshoot, creating a calendar to raise funds through adoption fees. The ladies featured in the "TITTIES FOR PITTIES" 2024 Calendar are our team members, each with a unique story to share.


Q: The "TITTIES FOR PITTIES" 2024 Calendar is a unique fundraising initiative.

Can you share the story behind this campaign and the impact you hope it will have on both underdog puppies and the AiRS Foundation?

Heather Crowe: We aim to celebrate our 5-year anniversary by raising $55,555 through the end of the year. The calendar, available for a $55 donation, holds a unique place in our hearts. By leaving their mailing address, donors receive a limited edition copy directly. This campaign not only supports our mission for underdog puppies but also contributes to the AiRS Foundation, merging two causes close to our hearts.


As we navigate the challenges of pet homelessness and breast cancer, the HIT Living Foundation's commitment to honesty, integrity, and trust shines through. The "TITTIES FOR PITTIES" 2024 Calendar serves as a powerful testament to the resilience of compassion, creating a ripple effect that touches the lives of both our four-legged friends and those battling breast cancer. To support their cause and secure your unique calendar, visit HIT Living Foundation's website and join them on this heartfelt journey.

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