top of page

Ricardo Jiménez Journey From Plush Toys to Global Investments

Ricardo Jiménez, a dynamic figure in the realm of entrepreneurship and investment, has a story that reads like an adventure novel. Born into a family of professionals in Spain, with his mother a lawyer and his father a doctor, Jiménez initially followed a conventional path, unaware of the entrepreneurial spark within him. It wasn't until his undergraduate studies at Duke that he discovered his true calling. His journey from plush toy startups to influential angel investors offers a compelling tale of ambition, resilience, and personal growth.

Despite a background steeped in traditional careers, Jiménez's venture into entrepreneurship was driven by a desire for freedom and the opportunity to explore new avenues. His early career was marked by diverse experiences, from working at Starbucks to tech giants, across multiple countries including England, Spain, and America. This global exposure laid the groundwork for his innovative approach to business. It was during a stint at Dell, followed by an unexpected layoff, that Jiménez took his first significant entrepreneurial leap with a plush toy company designed to educate children about different countries through play.

Jiménez’s first business endeavor was not just a company, but a crash course in the harsh realities of entrepreneurship. His initial concept, while creative, lacked a clear understanding of the market, leading to the company's eventual failure. This experience became a pivotal learning moment, inspiring him to pen the Crash Course Book. In it, he doesn't just share strategies for scaling and investor relations; he delves deep into the importance of execution, market understanding, and the willingness to learn from failures.

Ricardo Jiménez's book, Crash Course!, serves as an invaluable resource for budding entrepreneurs. Unlike typical business manuals that focus on the mechanics of scaling and securing investors, Jiménez's book is deeply personal and grounded in his own experiences. Drawing from his initial foray into the business world with a plush toy company—a venture that taught him hard lessons about market needs and execution—Jiménez shares candid insights into the challenges he faced and the missteps he took. Crash Course! is crafted to guide entrepreneurs not only through the how-tos of business operations but also through the often-overlooked aspect of learning from failure. With this book, Jiménez aims to accompany and inspire entrepreneurs, helping them navigate the tumultuous journey of turning ideas into sustainable businesses.

After his early setbacks, Jiménez didn't retreat but instead expanded his horizons. His investments began with a significant risk in Bitcoin, which, despite initial losses, eventually paid off, reaffirming his belief in following his instincts. Since then, he has made over thirty direct investments in various sectors, from tech to natural resources, spanning across continents.

His writing, paralleling his investment journey, serves not just to guide but to empathize with fellow entrepreneurs. Jiménez writes from a place of experience and reflection, intending to be a companion to founders navigating the challenging waters of business creation.

Looking ahead, Jiménez remains optimistic, a trait he acknowledges as a double-edged sword. His future plans involve continuing to invest in promising ventures and sharing his knowledge to assist other entrepreneurs. His approach is not just about financial gain but fostering success across the global entrepreneurial community.

Beyond business, Jiménez is deeply committed to social causes, particularly through his support of Yo Elijo, a not-for-profit aiding children and families in Colombia. This initiative reflects his broader vision of entrepreneurship as a tool for social change, demonstrating his belief that business success and societal impact can go hand in hand.

Ricardo Jiménez represents the archetype of a modern entrepreneur: resilient, insightful, and inherently global. His journey from a plush toy business to a seasoned investor offers a blueprint for aspiring entrepreneurs everywhere, highlighting the importance of persistence, learning from failure, and the relentless pursuit of one's passions.


bottom of page